SITE GENIUS
About Site Genius
Site Genius is a full service website development company focused on building result-focused websites for startups and mid-size companies from across Canada and the United States. We helped them create a conversion focussed website and ran paid ads to drive leads to their business.
Solutions Delivered
- Website Design
- Website Development
- Blogging
- Content Development
- Search Engine Optimization
- Link Building
- Google Ads
- Facebook Ads
- Remarketing
- Social Branding
- Marketing Automation
- Analytics & Tracking
The Challenges
The web design and development industry is very competitive, especially in the Vancouver area. It can be difficult to distinguish specific reasons why the user should choose you over the competition. Site Genius needed us to build a website that was better than the average company in the industry. In addition, we needed to implement premium SEO optimization to ensure that they rank high on search engines. Building out a new website with paid ads and social media was something we needed to deliver well for our client.
The Strategy
We knew that building a modern website mixed with the right paid ads and social posts was the recipe for success. The website we built had clear branding and communication which could then allow a user to want to purchase a package. Google and Facebook Ads were implemented to ensure a strong message was put in front of the right target audience. Premium social posts enabled them to have a decent following, while continuing to grow into a top company in the industry.
The Results
Conversion-focused website design
Fully optimized around Burnaby, BC
Highly targeted ad campaigns
Steady flow of targeted traffic
